I help businesses & innovators get it "right" with insight, strategy, and design.

I'm Patrick Albin, a UX Product Designer / Strategist living and working in Bay Area of California, I help innovators and businesses succeed by combining consumer insights, business strategy, research, and human-centered design to create modern, user-friendly digital products and services.

Digital Products & Services I've Helped Create

Presbyterian Health Plan

Awareness = Access to Care for Underserved Populations

Awareness = Access. Confidently access your benefits, plan details, patient information, to access the support you needed, when you need it most. "Don't make me think." — SK

GROWTH MARKETING | 0 TO 1 STRATEGY & DESIGN | RESPONSIVE WEB,  IOS & ANDROID

85% CLICK-TROUGH — 92% FOUND HELPFUL 
81% CONVERSION

Blue Shield of California

Healthcare Marketplace / Digital
Front Door

Imagine Blue Shield of California and Apple Computer had a baby, and that the baby had the business model of BSC, a vertically integrated insurer and deliverer of healthcare services, but with an intelligent, easy tio use, frictionless consumer experience, and the brand loyalty of Apple. 

0 TO 1 STRATEGY & DESIGN | USER RESEARCH / TESTING | IOS & ANDROID0 TO 1 STRATEGY & DESIGN | USER RESEARCH / TESTING | IOS & ANDROID

100% + USABILITY IMPROVEMENTS — 95% CLICK THROUGH

A3Ventures

AAA House Manager

Crafting a robust engagment strategy is key to unlocking the full potential of any innovative digital product / service. From intuitive navigation, timely reminders of seasonal tasks, and personalized tips from trusted House Managers—engagement creates value and drives useage. 

PRODUCT LAB | GROWTH MARKETING | STRATEGY & DESIGN | IOS & ANDROID 
| ENGAGEMENT - RETENTION - MONETIZATION

75.0% SCHEDULING INCREASE — 85% FOUND HELPFUL

ThreadWeather

The Real Reason People Check Their Local Weather Conditions Everyday.

Checking the weather is the first part of a daily routine for hundreds of millions, guiding choices from picking the right jacket to planning outdoor activities. 

START UP | 0 TO 1 STRATEGY & DESIGN | USER RESEARCH / TESTING | IOS | GROWTH MARKETING

95% + CONVERSION —  92% RESEARCH COHORT "LITTERALLY ME"